Whether our customers are professional decorators or enthusiastic DIY-ers, they still want paint that provides a great color impression and great finish. Our Decorative Paints business supplies a full range of interior and exterior decoration and protection products for both the professional and do-it-yourself markets, including paints, lacquers and varnishes, as well as products for surface preparation (pre-deco products).
We also supply building adhesives and floor leveling compounds,and offer services such as advice and training courses for applicators, as well as interior design and paint application. Our extensive product range is marketed under international and local brand names including Dulux®, Glidden®, Sikkens®, Levis®, Flexa®, Sico®, Hammerite®, and Schönox®.
Our end-users can broadly be segmented into homeowners, professional painters serving homeowners, and commercial contractors. Our end-users are served through a variety of outlets ranging from big box chains like The Home Depot, Bricomarché, B&Q, OBI and Praktiker - serving mainly homeowners - to independent dealers - serving both homeowners and professionals - to company owned stores focused on serving professionals.