Color experts provide silver lining for royal celebrations

Special Platinum Jubilee paint created with McLaren Automotive to mark Queen’s 70-year reign

A special shade of platinum silver to honor Her Majesty Queen Elizabeth II has been created together with luxury supercar maker McLaren Automotive by color experts at our Automotive and Specialty Coatings business.

The Platinum Jubilee paint was developed to mark the British monarch’s 70-year reign and has been applied to a one-off McLaren Artura, the company’s next generation hybrid supercar. There’s also another reason to celebrate, as it’s exactly 18 years since Her Majesty opened the McLaren Technology Centre in Woking, Surrey.

“It has been an honor to create a new platinum paint in celebration of Her Majesty’s Platinum Jubilee this year,” says Ansar Ali, Managing Director McLaren Special Operations, McLaren Automotive. “This special paint, which will be available for customers to select for years to come, will be a fitting tribute to mark this historic milestone.”

Adds Patrick Bourguignon, Director of our Automotive and Specialty Coatings business: “As the official supplier of coatings to McLaren Automotive, we’ve been working together for more than a decade. During that time, we’ve developed more than 100 colors across all models and are proud to have been involved in this very special project.”

The Platinum Jubilee paint has been matched to the materials used in a special badge created by McLaren Special Operations (MSO) – McLaren’s in-house bespoke division – to mark the royal occasion. To help create the perfect match, our color experts analyzed different lighting conditions to define the most suitable metallic pigment combination.

Commenting on this latest collaboration, Jason Barker, Technical Service Representative at AkzoNobel Speciality Coatings Automotive and Aerospace EMEA, says: “To be able to collaborate everyday with some of the most experienced, skilled and technically creative minds at McLaren Special Operations is an absolute joy. Being able to see paint come to life on a vehicle after starting in the minds of a development team, there’s no greater satisfaction. The Platinum Jubilee silver is a testament to that.”

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