One of Akzo Nobel’s Coatings websites has won an award at a top marine industry event.
International’s yachtpaint.com site took the runners-up prize in the Best Marine Equipment category during the boats.com Marine Industry Web Awards, which were staged during the recent London Boat Show in the UK.
Sites were judged on a wide range of criteria, including quality and relevance of site, overall look and designation, navigation and ease and speed of use.
“The results showed that the marine industry overall has embraced the internet as an important part of the marketing mix,” said Ian Atkins, managing director of boats.com
“We hope that the awards will encourage more companies in our industry to look at their sites carefully from the customers’ perspective and to develop them as an integral part of the business.”
The yachtpaint.com award recognizes International’s commitment to boaters worldwide—to provide them with the freedom to enjoy boating.
(Released: April 14, 2003)