The Global Aesthetic Center’s annual trend analysis and color research is translated by paints and coatings experts across the company into color, products and inspiring visual content.
“Our Paints and Coatings businesses use research insights to bring surfaces to life with on-trend colors,” says Michael Friede, Chief Commercial Officer for Performance Coatings. “Every year, we pioneer a new world of possibilities for customers and consumers, offering market-specific colors and finishes across decorative paints, architecture, aerospace, automotive, consumer electronics and wood coatings.”
To show how Bright Skies works with a host of other shades, the AkzoNobel Aesthetic Center has designed four decorative paint color palettes inspired by the changing role of the home: Workshop colors, Greenhouse colors, Studio colors and Salon colors. The palettes make it easy to choose and combine an array of soft neutrals and joyful hues. They can be used to define zones in multipurpose spaces, bring a sense of nature indoors, create a soothing atmosphere or encourage a sense of unity.
The trends are also translated into the Automotive and Specialty Coatings, Coil and Extrusion Coatings, Powder Coatings and Wood Coatings businesses, based on extensive color and material research and market analysis. Tailor-made color palettes are developed for the aerospace, automotive, consumer electronics, metal furniture, domestic appliances, cabinetry, flooring, building products and architecture markets.
For more information about the Color of the Year 2022, visit the web page and follow #CF22 on social media.
We’ve been pioneering a world of possibilities to bring surfaces to life for well over 200 years. As experts in making coatings, there’s a good chance you’re only ever a few meters away from one of our products. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and have set our sights on becoming the global industry leader. It’s what you’d expect from the most sustainable paints company, which has been inventing the future for more than two centuries.